Our team brings together enterprise software veterans with decades of experience scaling solutions that deliver measurable results. We combine deep operational expertise with practical experience making AI reliable and effective in business-critical environments.
Vetri Vellore,
Co-founder, CEO
Wrote "OKRs for All"—recognized by Microsoft CEO Satya Nadella as the definitive book on OKRs—and founded Ally.io, building it into the most integrated OKR platform before its acquisition by Microsoft. Led Viva Goals as Corporate Vice President, bringing connected strategy and execution tools to millions of users worldwide.
Madhan Subhas,
Co-founder, CTO
Built enterprise platforms used by Amazon and Coca-Cola. As Ally.io's COO and CISO, scaled the platform to 1,000+ customers before leading its Microsoft Viva Goals integration. Brings 25 years of experience in enterprise-grade security and scalability.
Cooper Crosby,
Head of Design
Led design for Ally.io and Microsoft Viva Goals, building products with proven customer satisfaction metrics. Pioneered early AI interfaces in enterprise software, leading Microsoft's first explorations of LLMs in OKRs.